Laura Belgray – Inbox Hero

I had literally nothing planned on my marketing rollout but I read 3 pages of Launch Hero and got inspired to create my own mini launch. (I’m a by-the-seat-of-my-pants kind of guy.)

I didn’t even do all the steps. Scanned straight to the ‘open cart’ and ‘close cart’ emails in Launch Hero and knocked out 5 of them.

I need to stress this – I skipped THE MOST IMPORTANT PART OF THE LAUNCH PROCESS. No pre-launch. I just crammed it all into 5 emails.

(I totally blame you because seeing the magic of your emails filleted open got me too excited.)

And yet…

This puppy paid for itself immediately. *ahem* 11 times over. From a list of 200 people. Selling a $150 product. Without bonuses.

Bare bones: I bought Launch Hero, did maybe 3% of what you told me to do, and I still made bank. (Well, “bank” for me.)

And now I’m seriously considering changing my job title to “Launch Hero”. Cause that’s how I feel after sending those 5 emails.

Also I’m imagining what’ll happen when I say all the things I’m supposed to say, when I’m supposed to say them. (I solemnly swear to be less seat-of-pants and read the entire Bare Bones Launch Framework first.) Can’t wait to send you that little update 🙂